Make your ad platforms smarter. Automatically.
The Ad Platform blind spot
- Incomplete Pixel DataBrowser tracking prevention and ad blockers mean the Facebook Pixel and Google Ads Tag miss up to 40% of conversions. Their algorithms are optimizing on incomplete, inaccurate data.
- No Connection to Real ResultsAd platforms don't know if a click led to a qualified lead in your CRM or a high-value purchase in Shopify. They only see surface-level browser events, not business impact.
- Manual Uploads are a NightmareExporting CSVs and manually uploading conversions is slow, error-prone, and the data is stale by the time it's uploaded. It's an unsustainable solution that just doesn't work.
How TrustData closes the loop
- Capture real conversionsTrustData integrates directly with your CRM, payment processor, or backend to capture what really matters—a closed deal, a completed purchase, a qualified lead. This is your source of truth.
- Attribute with first-party dataWe accurately match each true conversion back to the specific ad campaign and click that generated it using our reliable first-party attribution model.
- Upload to ad platforms automaticallyTrustData securely sends this verified conversion data to the Google Ads API and Facebook Conversions API in near real-time, so their algorithms can learn and adapt instantly.
The Result? Ads that actually work.
- Lower CPA & higher ROASAd algorithms get smarter, faster. They stop wasting money on audiences that don't convert and spend more on those that do, directly improving your ROI.
- Better audience buildingCreate powerful lookalike and retargeting audiences based on your *actual* best customers, not just anonymous website visitors.
- Future-proof your marketingBecome immune to the death of third-party cookies and browser tracking restrictions. Your ad performance is now based on your own reliable, first-party data.
TrustData vs. other Methods
| Feature | TrustData | GA4 | Others |
|---|---|---|---|
| Data Freshness | Near Real-Time | 24-48 hour delay | Weekly (Manual CSV) |
| Accuracy | Based on source of truth (CRM/Shopify) | Modeled & sampled data | Prone to human error |
| Setup | 1-Click Integration | Complex GTM setup | Manual, repetitive process |
| Resilience | Unaffected by browser changes | Affected by cookie loss | Unaffected, but not scalable |