Every channel on the same conversion
See revenue, ROAS, spend and conversion volume across Google, Meta, TikTok and every organic source, all deduplicated against your real orders rather than against what each platform claims.
Dashboard and reporting
Send the report without checking it twice
Every number in the report is the number on the dashboard, because there is only one. Nobody rebuilds the deck and nobody defends a discrepancy.
Key takeaway
Reporting goes wrong in one specific way: the deck is assembled somewhere the dashboard is not, so the two drift and somebody spends Thursday reconciling them. Here the report reads the same deduplicated conversion the screen shows, which is why there is nothing to reconcile.
The view
Open one tab instead of five
The Monday question is always the same: what moved, and does it matter. Answering it should not require opening two ad managers, an analytics property and a spreadsheet that reconciles them.
Drill without losing the number
Go from top-line ROAS to campaign, ad group and creative in a few clicks, filtered by date, channel, device or country, with the deduplicated conversion holding underneath the whole way down.
See the break before the client does
Tracking errors, ROAS decay and connector failures surface in the dashboard as they are detected, so you find them rather than being told about them.
The report
Get Monday's summary written before Monday
A weekly recap is worth having only if nobody has to write it. This one is assembled from the same numbers the dashboard shows and lands in your inbox, which is what turns the monthly deck from a scramble into an edit.
What actually changed this week
Read the three to five moves in ROAS, spend, revenue and conversion rate that are worth knowing before your stand-up, rather than a full export you have to mine.
Every alert, with its context
Get the week's tracking issues, ROAS decay and connector failures summarised with their likely cause, so the recap explains itself instead of prompting five questions.
Paced against your plan
The weekly narrative reads against the strategy you set in Beacon rather than reporting numbers in isolation, so it tells you ahead or behind rather than just higher or lower.
For agencies
Put your brand on it and send it
For an agency the report is the product the client actually sees. It has to carry your name, arrive without a production cycle, and survive the client checking it against their own store.
White-label, end to end
Ship it under your logo, your domain and your colours. The client sees your brand and never has to learn which platform produced the numbers.
Switch client in one click
Run every account from one login with data fully isolated per client, so switching is a context change rather than a filter you have to trust.
Decide what each client sees
Set access per client to full dashboard, read-only or report-only. Some clients want to log in and some want a PDF, and forcing either on the other loses accounts.
FAQ
Direct answers.
A BI tool visualises whatever you load into it and takes no position on whether the numbers are right, which leaves reconciliation as your job. This starts by deciding what a conversion is, reconciles every platform's claim against your real orders, and only then draws anything. We do not replace Looker or Metabase, and if you want the raw rows in your own warehouse you can export them on the same schema the interface reads.
That is your call, set per client. Options are full dashboard access, read-only access to their own data, report-only delivery, or no direct access at all. Data is fully isolated per client, so a client can never see another client's numbers, which is the question that comes up the first time a prospect asks whether you also work with their competitor.
The three to five moves in ROAS, spend, revenue and conversion rate worth knowing before your Monday stand-up, plus every alert that fired during the week with its likely cause. If you have set a strategy in Beacon it is paced against that target rather than reported in isolation, so it says ahead or behind rather than just up or down.
They cannot. Both read the same deduplicated conversion, computed once from your Shopify orders or CRM. That is deliberate and it is the whole point of this page: the common failure in agency reporting is a deck assembled somewhere the dashboard is not, which drifts and then has to be defended in a meeting.
Yes, on every plan. Logo, domain and colours across both the dashboard and the reports, so a client logging in sees your brand throughout. Reports can be scheduled or shared as a link, and nothing forces you to expose the underlying platform to a client who only wants the monthly summary.
14-day free trial
Stop reconciling the deck against the dashboard
14-day free trial. The dashboard, the weekly recap and white-label reporting are on every plan.